Aug. 31, 2022

E015 - Finding Happiness & Freedom Through Entrepreneurship with Jessica DeRose

E015 - Finding Happiness & Freedom Through Entrepreneurship with Jessica DeRose

Starting, hiring, building the right culture, or scaling your business can be tough, but it doesn’t have to be a pain in the ass anymore. Your business is a place where you should find happiness, freedom, and fulfillment, not a place where you feel like a failure. For many of us, our businesses are what give us the freedom of mind, but sometimes we can get fed up with hiring for the wrong job, not understanding why your company culture sucks or running a small business that keeps you from being able to scale. This can kill our motivation and steal the joy from the very thing that we thought was our freedom. However, setting up the right systems and practices in your business makes all the difference. At the end of the day, what’s important is that you find out what makes you happy, gives you freedom of mind, and keeps you thriving. 

Join the conversation with Jessica Derose as she shares about everything entrepreneurship, starting a business, hiring, scaling up, marketing, and more. Jessica is The Chief vision officer (CVO) and founder of Digital Evolution, the host of The Digital Evolution podcast, a former celebrity personal trainer, and an elementary school teacher. Jessica turned her once cute side hustle into a multi-million business in 18 months. She has also helped hundreds of other people do the same and create their own 7-figure businesses. 

During this episode, you will learn about;

[00:00] Episode intro and a quick bio of the guest; Jessica DeRose
[02:51] A bit about where Jessica is right now and how she got there
[04:08] How Jessica went from an elementary school teacher to an online business
[07:08] How to prep your mindset to go for your best-case scenario without fear
[09:40] Jessica's motivation behind quitting her job: ”finding happiness.”
[11:49] Knowing yourself and finding the freedom of your mind
[13:36] Jessica’s role as the Chief vision officer (CVO) and what she envisions
[15:15] How Jessica came to terms with giving out the role of CEO in her business
[16:14] How Jessica’s husband transitioned from his 9-5 to working with her
[18:10] Jessica’s experience working with her husband and her leadership growth process
[19:57] Resources that Jessica recommends for Leadership growth
[21: 22] Jessica's first hires and the process she went through to figure it out
[24:53] Jessica's perspective on “being paid your worth.”
[28:00] Hiring someone to grow into a position Vs. an expert who has proven himself
[32:24] Entrepreneur Operating System (EOS), the idea behind integrator and visionary
[34:27] The culture Jessica has developed in her business and how she did it with intention
[37:55] Work-life balance and how to enhance it in your business
[39:54] What Jessica wishes she had allocated more time and money to at the beginning
[41:09] How you can reach out and connect with Jessica

Notable Quotes 

  • Happiness, freedom, and peace of mind are within you; they are not somewhere outside you. [10:53]
  • Being a leader is not the same thing as posting something on Instagram; they are very different things. [18:49]
  • The first thing in being a great leader is knowing yourself and learning about yourself [20:01]
  • When you hire through a reactive approach, it means you are almost drowning, you need help right now, and you will take anything that comes your way. [21:27]
  • Walk the walk, practice what you preach and go out there to do exactly what you said you would do. [34:05]

Resources Mentioned

  1. Radical Candor by Kim Scott https://www.amazon.com/Radical-Candor-Kick-Ass-Without-Humanity/dp/1250